At times a company will request a large number of headshots done of their employees on site done quickly to keep the expense down. Here are a couple of things to keep in mind.
A “professional portrait”: Not all professional portraits are the same or even really professional. A headshot is up close and personal. If done right the person can look confidant, professional and connected. If not, they can look just the opposite. This is really a speciality in the photography field.
Location: A studio location always is the best environment with perfect lighting, dressing room, large monitors, and all the time available for the subject. It might be compared to having a dentist work on your teeth in his office or in your living room. Both could work but it can make a difference. Also for all those who have the portrait taken in my studio, I guarantee that if for some reason they go home and don’t feel comfortable about the final result, I will redo the entire session at no charge.
Location “studio”: Ideally in doing head shots on site requires, at least three lights brought in, special background with a stand, a posing bench and posing table. Simply having the person stand limits the ability to pose the person (ability to reduce a double chin, etc) and results in a rather stiff impression.
Amount of time spent: Doing a large group in a fixed period of time rushes most people and many feel even more self-conscious getting the photo taken. In the studio we spend as much time as the person likes. I normally spend the most time helping people to choose the very best professional portrait. Even then, if they like we can still go back and take some more.
Photographer: Photographers are not all the same. Some are better in one area than another. Some outside photographers are literally “shoot and run”. Others are better with children than executives. Almost anyone today who has a camera considers himself a photographer.
“Photoshop”: Most use some type of editing software, but when you start messing with retouching a person’s face it is far more complex than just a filter some will use. A tooth might need fixed, or a tie might have to be re-set.
What do you need?: In some cases, all a company wants is a “face book” group of half decent images, for internal use only. Then going for the best price is probably the best. However, if this is a professional group and these images go on the internet or brochures where clients will see them, the portraits will not only reflect on the person but the company overall. This can be good, or bad. In that case get the best photographer who specializes in this area of photography.